FinShell Appoints Zafar Imam As CEO To Manage OPPO Kash & Realme PaySa

A leading financial services brand that introduced smartphone-based financial services in India powering two platforms OPPO Kash & Realme PaySa, has appointed the new Chief Executive Officer of FinShell named Zafar Imam. Zafar is one of the co-founders of the company and he was the Chief Business Officer and a Director in the company since April 2019. Mr. Varun Sridhar was the former Chief Executive Officer at FinShell.  

Zafar has two decades plus in consumer banking and FinTech space. He served at Axis Bank for more than 13 years and worked in different roles building the consumer finance business. He is a people’s person and believes in investing in people as that goes a long way. New responsibilities of Zafar will include spearheading the business growth and operations, taking charge of major business decisions, and initiating the brand’s next phase of growth. Along with his immense industry experience, he has two kids. His hobbies include cooking, music, and reading. Zafar brings his patience, maturity, and strategy skills to the table. 

With Zafar as the Chief Business Officer, FinShell has witnessed exponential progress. The company has been able to launch five product lines within 12 months – personal loans, channel finance, mutual funds, UPI & Insurance and acquire 250k users. FinShell will continue to progress towards its goal of 10mn clients and becoming a leading fintech in India leveraging mobile as the main platform.

Speaking on his new role, Mr. Zafar Imam said, “I’ve been associated with FinShell from its inception and the journey so far has been very exciting. I am delighted to take this responsibility as Chief Executive Officer. Varun was an integral part of the company, and I wish him all the best for his future endeavors. I look forward to spurring the next level of growth for the company and expand the brand’s footprint across India and for the brand to emerge as a leading digital fin-tech with minimum or no human intervention.”

Speaking on his exit, Mr. Varun Sridhar said, “It has been an absolute pleasure to lead FinShell and together, as a team, we have achieved a lot. I would like to thank the investors and the team for their dedication and all the work they have put in to make this journey a success. I will continue to celebrate the success of FinShell as a founding member. I am sure the company will grow exponentially under Zafar’s leadership.