Fever Network launches “Bounce Back Bharat” campaign
India’s leading Radio Network, Fever Network has now launched a new campaign “Bounce Back Bharat” to spread positivity as the nation is bouncing back from the pandemic.
Fever network which houses several radio channels like Fever FM, Radio One and Radio Nasha has now launched this campaign to speak out the stories of various personalities in this lockdown. The campaign will feature famous celebrities, sport personalities and Business tycoons. Vidya Balan, Tapsee Pannu Sonu Sood, Manoj Bajpai, Gautam Gambhir, Yuvaraj Singh are some of the partners of this campaign.
In the first chapter of the campaign, Gautam Gambhir would converse with Ashutosh Pandey, the CEO of Mahindra First Choice Wheels Ltd, Neha DK, the Marketing Director of Pizza Hut and Guarav Dublish, the Co-Founder of Wildcraft India. These personalities would talk about how the course of business would seem in the post lockdown scenario.
“The rampant impact of COVID-19 on the economy and lives is known to all, every business big or small has been hit by this slump. As a responsible brand and business, through this initiative of Bounce Back Bharat, we aim to create a platform for the industry leaders to share their strategies, learnings which may benefit others. It is time for businesses to reconfigure their strategies to sail smoothly in these difficult times, and we, at Fever Network, will help organizations do exactly that,” said Harshad Jain, CEO of Radio and Entertainment, HT Media Ltd and Next Media Ltd.