Bollywood Star Sunil Shetty Invests In A Health Startup

Due to this pandemic, health tech startups are booming in business. People have become more health-conscious to avoid infection and find a better way of living in the future. Vireroots is a Kochi-based health startup that focuses on providing an improved and healthy lifestyle.

The startup is based on epigenetic science and helps in productive aging. The company has a net worth of 100 Crores. Sunil Shetty, who is passionate about fitness and health, has now invested in Vireroots and its Epigenetic Lifestyle modification. Founded by Sanjeev Nair, a biohacker and wellness evangelist, the company has now introduced this three-step Epigenetic Lifestyle modification.

In this method, the V Genome test is the first step followed by Vireroots App – EPILIMO and a personal lifestyle modification step. They study our genome to find the various diseases inherited by our ancestors and provide us a lifestyle plan to prevent us from getting specific diseases. The EPILIMO app gives genetic and medical experts opinion to improve the quality of our life with an Al and robotic genome report. It aims to help people live a long and young life with mental and physical stability.

“Vieroots sees a world where people live long, healthy, fulfilling lives by taking charge of their own bodies and minds. They offer a happy synergy between modern sciences; technology and age-old wellness concepts thereby bring forth innovations long-awaited in the wellness industry. Their key brand element is the continuum which depicts the regeneration and regression of life. I am positive that my association with the brand will boost its prospects,” said Sunil Shetty on commenting on his investment plan.

“We are thrilled to welcome Mr. Suniel Shetty on board to drive the Live Long and Grow Young Movement which is a critical juncture for the Wellness industry. We feel that the market has huge prospects to get bigger amidst the looming health uncertainties. Co-morbidity causing lifestyle diseases and pandemics tell us to place more emphasis on disease prevention, and enhance the community’s herd immunity,” said Sanjeev Nair, CEO, and founder of Vireroots.