ET Medialabs Got Awarded Digital Mandate for Forest Essentials
The digital mandate for Forest Essentials will be handled by ET Medialabs who will be responsible for the performance marketing of the brand on Facebook, Google, Bing, and other online platforms. The association between the agency and the brand will help to accelerate the awareness relating to the sale of products for Forest essentials, along with this the agency will also handle the brand’s off-page and on-page SEO targeting the new clients. The agency boasts of having expertise in the field of SEO which they will bring in use, to add to the benefits of the brand. The agency will function by dividing people in two different groups while one will take care of the brand’s SEO, the other will carry with its performance marketing and affiliate management for the brand.
The success behind ET Medialabs lies in the fact that it excels in creating a personalized experience for customers who are at par with their likes and preferences. Brands operating under the category of luxury products need to primarily focus on customers’ taste because it plays a very important role in generating sales and creating a community of brand-loyal customers. The agency expertise in this primary aspect which has helped it to become the first choice of Forest Essentials
Speaking about the partnership, Amitek Sinha, COO ET Medialabs said “We expect to meet and exceed the mandate entrusted to us by Forest Essentials. ET Medialabs is one of the leading digital marketing agencies because we have deep insights about how to create brand awareness online. We also understand how to optimize spends on online marketing channels. Insights gleaned by us help create larger funnels at all levels. One of our biggest strengths is making luxury brands more robust. In the past, we have consistently added value to luxury brands and will undoubtedly do so for our newest client”.
Tara Antony, senior manager, digital marketing of Forest Essentials added, “We are looking forward to our strategic tie-up with ET Medialabs for our Digital mandate. As a luxurious Ayurvedic brand we are particular about how the brand is represented and we believe that with their experience and expertise in digital marketing, ET Medialabs will be a suitable partner. We hope for a fruitful collaboration ahead.