Mother Dairy bites Bread pie with new launch

Mother Dairy, one of the country’s leading and trusted dairy brand has now extended their product chain to the bread category.

With this pandemic, breads have become one of the most demanded grocery products among the Indians. On this note, Mother Dairy is now offering a range of bread varieties from sandwich bread, Brown bread to Fruit and Milk bread. They aim to strengthen our morning breakfast portfolio as their bread is enriched with proteins and less fat content.

Apart from this, Mother Dairy offers various other products like Milk, Fruits, Vegetables, edible oils and it is the only brand in the country with such a wide base of products. The ad shows the lives of various types of people in different households and how breakfast holds an important place as it is how we start our day. “A good breakfast is the perfect start for a good day” is the theme of the commercial.

Sangram Choudrey, Managing Director of Mother Dairy said, “To leverage the existing robust network of booths across Delhi NCR, Mother Dairy is bringing a nutritious, safe, and good quality range of breads to its consumers of the region as a convenient food option for all age groups.” He also added “Mother Dairy already offers milk, butter, cheese, curd, and fruits. With bread, we also want to raise awareness about breakfast and how it is the most important meal of the day. It has been found that one out of four Indians in metro cities, skip breakfast, which could lead to chronic diseases.”

The breads will be available in around 1800 outlets of Mother Dairy and Safal F&V across Delhi.