The channels have also increased their ad rates and stopped giving discounts. With the festive season approaching, they are ready with their top shows like Big Boss, Kaun Banega Crorepati, Indian Idol and so on. Sony Entertainment’s Kaun Banega Crorepati had 6,351 Million viewership last year and was one among the top ten shows in 2019. The famous reality show, Big Boss also had a big reception with 213 Million views last year.

“During the lockdown, they were sorely missing the marquee properties as all shooting and production had ceased. Impact properties like ‘The Kapil Sharma Show’, which returned recently on air, are hugely popular. They provide people with much needed comic relief during these difficult times. So advertising on this and other impact properties is seen as a huge branding opportunity by larger advertisers, who do not mind spending on them. However, smaller brands, especially digital brands that are looking at TV to drive performance at reasonable costs should of course be more prudent and look at ROIs in terms of KPIs like Cost Per Visit, cost per Installs, etc,” said Bindu Balakrishnan, Country Head of DCMN India.

Commenting on the channel’s ad rates, “Owing to COVID-19, the advertisement industry faced severe challenges in Q1, and while Q2 has been better for the industry it is still down from the corresponding quarter in FY20. While these impact properties and the upcoming festive season is likely to see better recoveries for the GECs, it is unlikely that the advertisement rates for these shows will see an increase from last year, as the contributing sectors are facing business challenges. The slowdown in the economy has also been exacerbated on account of COVID. Having said that, we do expect the advertising levels to pick up owing to fresh content on these impact properties, which will bode well in a challenging year for the TV industry,” says Girish Menon Partner and Head, Media and Entertainment, KPMG India.

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Education is not the preparation for life; education is life itself.  It helps a lot in lessening the challenges of life. Knowledge gained throughout the education period develops confidence and helps to build the personality of a person.

With both the Government and the private sector stepping up to invest in the Indian education sector, the number of schools and colleges have seen an uptrend over the past few years. Government’s initiative to increase awareness among all sections of the society has played a major role in promoting higher education among the youth.

India holds an important place in the global education industry. The country has more than 1.5 million schools with over 260 million students enrolled and about 751 universities and 35,539 colleges.  Around 35.7 million students were enrolled in higher education in India during 2016-17.

As a result of rapid expansion in Indian education system, the force that drives a great deal of conversion and trust building these days is educational content. Hence, it is very important for the educational institutes to create an insight into the society.

What is newspaper Education Ad all about?

Education category ads relate to existence, publicity, admissions, and achievements of educational institutions, which includes schools, colleges, universities, coaching classes and even private tutors. Since there are numerous educational institutions for various fields, it is necessary for such institutions to promote their strategy by publishing in newspapers.

Contents of newspaper Education Ads:

The contents of educational ads should include their name, location, logos, vision and mission, courses offered, facilities provided, achievements in the past years and details about admission.

For publishing your newspaper educational ads through Buymediaspace, you can visit our website and follow the steps:

1. Select ad category – “education”
2. Select city and/or newspaper as per your requirements.
3. Select ad type among text classified and display classified.
4. Compose your ad or choose from sample ads then check the preview.
5. Fill in your details and select the required dates.
6. Make payment.

To Advertise Education Ads in newspapers, contact us on

 080-41745678 / 6360214181 or write at support@buymediaspace.com

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