CavinKare Launches Nyle Naturals Liquid Hand Soap

According to WHO, one of the easiest, effective, and most important ways to prevent the spread of coronavirus disease is to wash hands frequently with soap and water.

FMCG major CavinKare launched a liquid hand soap free from all synthetic detergents under its flagship brand Nyle Naturals to promote hand hygiene, marking the company’s foray into the handwash category. The liquid hand wash has been designed to effectively remove 99.9% of infection-causing germs from the hand without leaving a slimy feel on the skin post-wash.

CavinKare claims that Nyle liquid hand soap is non-toxic, free of paraben, silicones, and petrochemicals making it a product that is also kids friendly. Introduced under the health and hygiene portfolio of the company, the new handwash is fortified with Aloe Vera extracts that are highly moisturizing and leave skin soft, smooth, and supple. Its unique molecular structure ensures that it is effective at removing germs from the skin while foam formulation ensures that hands are left squeaky clean with a small quantity of water.

Venkatesh Vijayaraghavan, director & CEO- Personal Care & Alliances, CavinKare, said “CavinKare has been at the forefront of bridging the hygiene gap across the country since the outbreak of COVID 19. Driven by innovation, our endeavor during the times of this health crisis has been to aid and amplify hand hygiene practices across the millions of households in our country by making effective and quality products easily available to the consumers. Nyle liquid hand soap is one such offering that gives consumers a premium 100% soap option at affordable rates beyond the usual hand wash offerings in the market today. In continuation of our efforts to serve the nation by making hand hygiene products affordable and accessible, we are thrilled to be adding yet another feather in our cap.”

Nyle Naturals Liquid Soap will be available in retail stores and e-commerce channels in a 200ml pump bottle priced at Rs.79/-. Refill packs of 180ml and 750 ml will also be sold priced at Rs. 45/- and Rs 119/- respectively.