Ola Partners With PhonePe to Enhance Digital Payments Experience
- Industry
Sudha Tibrewal- 2 minutes read
Ride fare of Ola can be paid using PhonePe directly though the Ola app
Ola, an Indian ride-sharing company, on Monday, announced its strategic partnership with PhonePe in order to enhance the digital payment experience for its customers.
Ola’s customers across the country can now pay for their ride using PhonePe. The move is in line with Ola’s commitment to continuously introduce convenient, reliable, and innovative solutions in order to enhance the mobility experience while being fully aligned with PhonePe’s goal of making payments easy, secure, and accessible to all. Users can now access PhonePe on the Ola application itself. The feature as of now is available only on Android devices and will soon be available on iOS too.
This partnership enhances Ola’s recent safety initiative, Ride Safe India, which encourages its customers to opt for digital payment channels so as to minimize risk and ensure a zero-contact commutation.
Digital transformation being the new trend in the industry, this integration between Ola and PhonePe will enable thousands of customers to experience the unique and convenient payment system.
Speaking about the partnership, Anand Subramanian, Spokesperson at Ola, said, “As we navigate through the pandemic, we have noticed a significant increase in the adoption of digital payment solutions. With commute being one of the largest spend categories for customers, we wanted to encourage this shift through value-added services to ensure them superlative as well as safe mobility experiences. As PhonePe continues to drive digital payment adoption across the country, we are excited to partner with them to drive this seismic change that will enable us to move a step closer to becoming a Digital India.”
Ankit Gaur, Director, Business Development at PhonePe, added, “Facilitating safe contactless payments is of paramount importance during these tough times. We are excited to partner with Ola, to enable a seamless and convenient payment experience for our customers. This partnership will be a key enabler to drive India’s digital payment ecosystem.”
As part of the introductory offer, customers can avail up to Rs 200 in cashback on the first two rides when paid using PhonePe.
