Wunderman Thompson India Bags Mountain Dew’s Global Creative Mandate
PepsiCo-owned Mountain Dew has chosen Wunderman Thompson India as its new global creative agency. The agency’s Delhi office will handle the creative duties for the brand. The agency which was already in charge of handling Mountain Dew in India will now be responsible for other areas around the globe like the Asia Pacific, the Middle East, and the African Markets.
Wunderman Thompson has a long history of 90 years in India and has provided service to around 1000+ close clients, in different sectors like PepsiCo, Nestle, Airtel, Aditya Birla Group, and Hero MotoCorp. It has handled the creative duties of the key PepsiCo brand in both the categories in India that is beverages and food, some of the names under this category include Pepsi, Slice, Lay’s, Kurkure, Quaker and Mountain Dew, and now it will serve the brand on a global level.