Godrej Protekt Diversifies Product Range; Partners With Indian Railways For Hygiene Based Safe Rail Travel Program
Godrej Protekt will offer hygiene-based protection for home, kitchen, and individual use, the organization said in an announcement. Before it was available just in the hand cleanliness sector. The range incorporates Godrej Protekt health soap, body wash, germ protection organic product and veggie wash, germ security dishwashing liquid, hand sanitizer sachet, air, and surface disinfectant spray, on-the-go disinfectant spray, surface and skin against bacterial wipes, PW95 face veils, and multipurpose disinfectant solution.
For individuals living in the ‘new ordinary’, Godrej Protekt, the cleanliness brand from Godrej Consumer Products (GCPL), presents a total individual and home cleanliness scope of twelve items.
Professing to offer 99.9 percent assurance against germs, microscopic organisms and infections, the range incorporates Godrej Protekt Health Soap, Body Wash, Germ Protection Fruit, and Veggie Wash, Germ Protection Dish Wash Liquid, INR 1 Hand Sanitiser Sachet, Air and Surface Disinfectant Spray, On the Go Disinfectant Spray, Surface and Skin Anti-Bacterial Wipes, PW95 Face Masks and Multipurpose Disinfectant Solution.
Till as of late, Godrej Protekt was available just close by cleanliness fragments with hand sanitizers and handwashes including Mr. Magic – India’s first powder to liquid hand wash, in its portfolio. With the new range, Godrej Protekt turns into a total individual and home cleanliness brand.
It is foraying without precedent for fragments like cleansers, disinfectant splashes, face veils, natural product, and veggie wash, and dishwashing liquid. In this manner, Godrej Protekt will currently offer hygiene based protection for home, kitchen, and individual use. It has likewise presented hand sanitizer in a sachet position at INR 1 just because.
Remarking on the event, Sunil Kataria, CEO – India, and SAARC, Godrej Consumer Products Limited (GCPL), stated, “Godrej Protekt’s motivation is to reduce cleanliness worries of buyers with the individual and home cleanliness run. We have become a total cleanliness suite for home, kitchen, and individual use.”
“Our key new items incorporate Germ Protection Fruit and Veggie Wash, Germ Protection Dish Wash Liquid, INR 1 Hand Sanitiser Sachet, Air and Surface Disinfectant Spray, On the Go Disinfectant Spray, Surface and Skin Anti-Bacterial Wipes, and Multipurpose Disinfectant Solution. As a brand, Godrej Protekt means to be INR 500 crore in the next 3 years,” he specifies.
He further included, “We have banded together with the Indian Railways’ Central Railway zone to advance travel cleanliness among travelers and rail representatives. 2 lac results of our new range like Hand Sanitiser Sachets, On the Go Disinfectant Spray will be utilized in traveler trains for a protected travel understanding. Our Air and Surface Disinfectant Spray will be utilized to sterilize surfaces of ticket booking counters also. We anticipate the association with Central Railways to fabricate an activity which will emphatically affect individuals’ lives.”
Godrej Protekt has used the new range for activity in association with Indian Railways’ Central Railway zone. In the new typical, customary exercises like rail, flight, and street travel, will be affected.
Under the aegis of the Protekt India Movement, Godrej Protekt and Mumbai division of Central Railway will run a joint program to improve travel cleanliness and its mindfulness among travelers and rail representatives.
The accompanying exercises will be embraced as a feature of the joint program:
- Safe travel mindfulness raising exercises will be directed at railroad stations under Central Railways.
- Godrej Protekt Health Soap will be given to railroad representatives to help their hand cleanliness.
- Godrej Protekt Hand Sanitiser sachets to be disseminated among travelers on Central Railway neighborhood prepares just as significant distance trains starting from Mumbai for urban areas like Bengaluru, Hyderabad, Thiruvananthapuram, Patna, Lucknow, Varanasi, Bhubaneswar, Guwahati, Gorakhpur, Darbhanga, and Gadag.
- Godrej Protekt On- the Go Disinfectant Spray, with 99.9% germ insurance and against bacterial abilities, will be utilized in the previously mentioned significant distance trains to purify hard surfaces like traveler’s baggage alongside handles, seats, armrests, entryway handles.
- Surroundings and surfaces of ticket booking counters of Central Railway stations in Mumbai will be purified with Godrej Protekt Air and Surface Disinfectant Spray, a vaporized shower which murders 99.9% germs and microorganisms. 87 ticket booking counters of 53 stations, will be secured.
- Both elements will co-make advanced substance around cleanliness rehearses essential for rail travel during COVID-multiple times. This will be to fabricate mindfulness among 4.12 lac joined devotees of Central Railways via web-based networking media stages like Facebook, Twitter, and Instagram.
The program will cover nearly 400 nearby and significant distance COVID-19 extraordinary trains. The on-train exercises will profit travelers of significant distance trains heading out from Mumbai to states like Uttar Pradesh, Bihar, Assam, Karnataka, Odisha, Telangana, Kerala and different pieces of Maharashtra.
Travelers of Mumbai neighborhood trains running under Central Railways will profit also. Around 2 lac items from Godrej Protekt new close to home and home, cleanliness will be offered by Godrej Protekt for this program.
Remarking on the joint program, Gaurav Jha, Sr. DCM, Mumbai Division, Central Railway, stated, “Through a joint mindfulness program with Godrej Protekt, Central Railways features its responsibility towards wellbeing and security of our travelers and representatives. This is an exceptional social activity intending to help cleanliness gauges mindfulness just as apparatus them with applicable arrangements at select touchpoints. This will urge individuals to travel more by rail. We will associate with travelers on-ground, in-train, and utilizing advanced media through this program. Seeing its prosperity, we can repeat this program across different zones of Indian Railways.”