RED FM Launches Online Edition Of South Side Story
RED FM 93.5 has decided to conduct the South Side Story on the digital platform this year due to the COVID-19 situation. South Side Story is an extravagant event that aims to bring Onam celebration to other parts of India.
They focus on giving an authentic taste of the Malayali culture, cuisine, and music. The event will be streamed online for people all across the globe. The event includes a special performance from the famous band, Thaikkudam Bridge who gave a stellar performance at last year’s event. Other popular brands like Masala Coffee and Agam will also be performing in the event this year.
Apart from that, the participants will be able to taste the authentic Onam dishes by staying at home. Deliveries will be available in Delhi, Mumbai, and Kolkata and the deliveries will be made with the utmost safety and care following all the hygiene guidelines.
“Season one of South Side Story on the ground edition was a huge success in both Delhi and Mumbai. Continuing the same vibe, we are happy to launch the online edition of South Side Story. The idea is to observe the spirit of the festive season that’s about to start and what better than bringing the festival vibe directly to people’s homes. Our whole effort is in building communities, supporting independent music, and keeping the festive spirit going even in these tough times,” says Nisha Narayanan, Director, and COO of RED FM and MAGIC FM.