Gozoop Bags Digital Mandate Of Storia

The digital mandate for Storia went to Gozoop who will be helping the brand by strengthening the brand’s presence across social media and other digital platforms. The agency will also help Storia by increasing the brand’s influencer outreach.

Storia is involved with the manufacturing of products that are healthy and natural. The products from Storia contains no artificial colours or flavours, and are kept natural up to all possible extent, taking care that there is no loss of nutrients. Gozoop will channelize its efforts towards creating effective strategies in the digital space for the brand and for that it will focus mainly on social media management, development of creative assets and search engine. The brand’s association with the agency will help to bring together digital presence across platforms, build continuous content and also work towards building a community of influencer for the brand. 

Speaking on the partnership, Ahmed Aftab Naqvi, CEO & Co-Founder, Gozoop said, “The passion, clarity of thought and the values that we see in Vishal and his team at Storia resonate with the work culture & core values of Gozoop. This is a very important ingredient to be able to do magical work together. As their trusted partner, we are looking to accelerate the journey of Storia with digital-first storytelling and build it as one of the most loved brands not just in India but globally.”

Commenting on the association, Vishal Shah, Founder and Managing Director, Storia Foods & BeveragesPvt Ltd added, “Gozoop’s experience of the digital landscape, understanding of consumer’s digital behaviour and insight-driven approach for creative communication, will help us augment our visibility, strengthen the reach and boost our marketing efforts to achieve optimal results. We look forward to a long and rich partnership.”